Martin Penny, Gary Douglas, and Robert Powls founded ghd in 2001.[7][8] The three collaborated to buy the rights to a hair straightening iron from a South Korean inventor.[9] The brand quickly took off organically, and the company did not even begin advertising until two years after its launch.[10][11] By then, hair salons and word of mouth carried ghd to £12 million, against a forecast of between £3 million and £4 million.[9]
If you don’t have much time to hang around and read through reviews, you don’t have to. I have a list with best picks as well as a “handy dandy” table that can help you quickly sort through the options I’ve included on my site. When you’re ready, just hit “add to cart” and you can get on with your day. If you fancy that cup of coffee after all, you can click through the different options and get a more detailed picture of any model you’re interested in. No matter how you do it, all the information is designed to be quick and helpful.
I started this site after I made the decision to get a new hair straightener. I am not a novice with irons by any means, and I’ve had just about every kind imaginable except for some of the newest options. When I realized how far the industry had come in the last couple of years, I decided it was time to try something new. A good flat iron can last for years, as long as you look after it and make sure you buy one that’s robust enough to take what you put it through. By doing your homework up front, you can make sure you not only get the right straightener for your locks, but you don’t end up spending an inordinate amount of money on something that doesn’t work for you. Believe me, I’ve been there!

Anticipating disruption in the #transportation sector was top of mind for our people who gathered in #Auckland, New Zealand, recently. Find out more about our unique Technical Conference model as we prepare for the upcoming conference in #Perth. https://www.ghd.com/en/about-us/global-conference-explores-the-future-of-transport.aspx …pic.twitter.com/ejBrR6mG6T


“I bought the HSI titanium tourmaline ionic flat iron and I was so impressed with it. It glides so smoothly down the hair without any tugs! The digital display screen lets me adjust the temperature without any problems, it heats up fast, and I love that it comes with a pretty purple pouch, glove, and argan-oil serum. I also own the digital HSI ceramic ionic flat iron from 2013, and it’s still going strong, but I do like the titanium iron better, and I see myself using for it for years to come. It leaves my hair shiny and soft!”

When shopping for the best hair straightener for your unique hair type, it can be difficult to decipher all of the different styles and specs. That’s why we’ve done the hard work for you and created this all-inclusive guide to finding the best hair straightener for your unique head o’ hair, so you can spend less time scrolling through pages of products and more time rocking your new dream do’!
Smooth, silky hair that shines is possible with no appointment necessary – modern flat irons designed for home use let you style hair like a pro. Straighten, smooth, curl, wave, spiral, flip and bend hair with hair styling tools that give you the power. Express yourself and create new styles or maintain your hair as you wish; hair straighteners with ceramic plates reduce stress on hair and protect hair’s natural luster because they prevent hot spots and naturally emit ions that eliminate static and reduce frizz. Take control of your hair today.
Introducing ghd curve®, the new range of curling irons & wands from ghd. Featuring tri-zone™ technology for gorgeous, shiny, bouncy curls that last as long as you do. The protective cool tip provides you with a safe place to hold the hair in place while you curl, and the built-in safety stand allows you to place the iron down securely during styling.

The question is, does it live up to all the hype? There are more than 30,000 reviews on Amazon, 70% of these reviews give a 5-star rating, and 14% give a 4-star rating. According to the numbers, the HSI Professional truly is a high-quality product that is well-deserving of the attention it's been given. Buyers love how quickly the HSI Professional heats up, what it does for their hair, and how easy it is to use— even on short hair.


The floating plates are contoured with smooth edges, so you won't have to worry about your hair snagging as you're styling. If you have thicker hair, you may want to consider the 2-inch plate option, which will cover more surface area and help you style your hair more quickly. However, if you'd rather have the versatility of being able to curl and flip your hair as well as straighten it, we'd recommend the classic 1-inch plate.
The BaByliss Pro Nano Titanium Straightening Iron really is the Baskin Robins of hair straighteners, making it the perfect choice for anyone that wants to straighten their hair quickly. Whether you have naturally short hair and opt for extensions on occasion or you just chopped off your do’ into a new pixie cut, you will have a hard time not finding the perfect heat setting for your hair so many choices!
In the end you want to make sure that your hair is protected no matter what hair straightening treatment or tools you choose. Many hair straighteners are for daily discipline and upkeep. There are lotions, sprays, balms, serums and cremes to help you tame wavy or curly hair, control frizz or protect from humidity. Several hair straightener creams offer protection against damage from hair dryers and hot irons. Look for the hair products that will protect your hair and keep it smooth, shiny and silky.
The Strategist is designed to surface the most useful, expert recommendations for things to buy across the vast e-commerce landscape. Some of our latest conquests include the best women’s jeans, rolling luggage, pillows for side sleepers, ultra-flattering pants, and bath towels. We update links when possible, but note that deals can expire and all prices are subject to change.
The two strips of silicone atop Bio Ionic’s flat iron plates seem silly, but they serve an important purpose. By buffering the outer edge of the plates, they reduce your chances of hair snags. They also force you to glide the flat iron more slowly through your hair (they are called speed strips, after all). While the slower technique maximizes shininess and smoothness, the speed strips can become a bit of an obstacle if your hair is thick.

So, when it comes to hair care, it is no surprise that the healing benefits of infrared technology would make their way into the industry sooner or later! The far infrared technology in the CHI Air Expert Classic Tourmaline Ceramic Flat Iron leaves your hair looking and feeling smoother and silkier than ever before, while helping to restore your strands to their naturally strong and beautiful thickness.
Ask any seasoned hair stylist for a flat iron recommendation, and you will hear the same brand time and time again: CHI. Known the world over as a leader in hair care and styling, CHI is your go-to name for salon results at home. While CHI offers a variety of designs (and fun colors!) to choose from, the brand’s G2 Ceramic and Titanium model is what caught our eye when researching the best hair straightener. This hair straightener is packed with high-tech features and an upgraded, ergonomic design for the shiniest and straightest do’ you’ve ever seen!
In March 2013, ghd launched the "Eclipse" hair straightener, which uses six sensors in the plates to maintain a constant heat of 185 degrees celsius, a temperature ghd claims is the optimum temperature for styling results.[17] The consistent temperature reduces the time to style hair, particularly coarse hair that may previously taken multiple run throughs.[18] The Daily Mail called the Eclipse "The Rolls-Royce of irons".[19]
Let’s face it: styling your hair is a 360° job. That’s why the folks at Cloud Nine have designed their Original Flat Iron with a swivelling 360° cord! No more tangled messes or twisted cords, with this hair straightener you can easily reach delicate fly-aways and seemingly invisible back sections without the hassle of a tangled or knotted cord ever again. When it comes to hair straighteners, the Cloud Nine Original Flat Iron really proves that perfection is in the details!

If you're looking for style versatility, NuMe hair straighteners are designed to do it all and allow for some creativity too. Each authentically crafted NuMe hair straightener offers only the highest quality materials, including 100 percent pure tourmaline ceramic, stone ceramic, and titanium plates. With beveled edges and floating plate design, you'll never snag your locks or be confined to one style. Create fashionable curls, crimped looks, relaxed beach waves and so much more. Unlock the possibilities with your NuMe hair straightener. 
ghd launched its first advertising campaign in 2003, as the sponsor of the British reality television show The Salon.[20] The company has also featured prominently on Australia’s Next Top Model.[21] In November 2009, ghd ran a popular series of advertisements titled ‘Twisted Fairytales', including depictions of characters such as Rapunzel, Red Riding Hood, and Cinderella with the tagline "You can do anything with your hair".[22][23] Singer Katy Perry was named the face of ghd in December 2011.[24][25]
Unlike infrared saunas or even other hair straighteners on the market today that emit a blast of infrared heat, this Solano hair straightener was designed to slowly warm your hair similarly to how the sun warms your skin over time when you are exposed to its rays. The result is evenly distributed heat for superior hold without the shock of putting your hair under intense temperatures all at once!
In the end you want to make sure that your hair is protected no matter what hair straightening treatment or tools you choose. Many hair straighteners are for daily discipline and upkeep. There are lotions, sprays, balms, serums and cremes to help you tame wavy or curly hair, control frizz or protect from humidity. Several hair straightener creams offer protection against damage from hair dryers and hot irons. Look for the hair products that will protect your hair and keep it smooth, shiny and silky.

Naturally that means that If you have a broken pair of GHD's, then this is the website for you. Hopefully you'll find all the info you need to repair them youself, and if you get stuck feel free to contact us via the forum, Twitter, Facebook or email. If you need any spare parts, then check out the shop. If you don't fancy trying to fix them yourself, then we offer a fast and efficient, fixed price service (see the repair service page) or you can sell your broken GHDs and turn them into cash towards a new pair.


Nice and quiet compared to my last hair dryer. I really like the soft band that keeps it from sliding on the counter or making a clunk when you set it down. The only thing I don't like about it is the way the diffusers snap on (very difficult to remove them) and the fact that the "cool" button doesn't seem to completely shut off the heating element.

Officially authorised ghd straighteners, stylers and hair dryers to promise you professional results for your hair styling. Hair irons using expert ceramic technology with the Air dryer that provides flawless blow dry waves and volume. Hair styling products like hair spray, heat defense sprays as well as finishing serums that work perfectly alongside your hair styler to give you flawless results.

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